Saturday 7 December 2013

How Search Engine Optimization(SEO) Can Boost Your Social Media Business Traffic.

The key to success of any social media business or online business is the search engine keywords terms and tags used when creating contents for businesses on various blog and websites. The use of appropriate and relevant search engine friendly keywords in your contents is very paramount in driving more traffic to your social media business blog or website. I have come across so many blogs and websites that can never be visible on major search engines as: Google, yahoo and bing, because the keywords used when creating their content are not conspicuous to this search engines, and they're probably not the kind of words people are typing on their phones search bars. 

It is absolutely pertinent to note that search engines can only discover your blog or website, notes and indexes it and also ranks it high based on the keywords used in creating your content. If you're using the irrelevant keywords that people do not search for on search engines, it will be difficult for your blog or website to be noticed, indexed and ranked higher by search engines. 

As a matter of fact, you need to research on the kind of keyword search terms people type on Google,yahoo, bing, MSN, AOL and other search engines in other to make your blogsite visible to this search engines and get it indexed, so that when people search for anything that relates to your keywords, your blog or website comes up immediately in search results. 

This is why hiring a SEO expert to create search engine friendly contents for your blog and website is very important, especially as a small business owner. The secret to boosting your traffic to your online business or driving more traffic to your social media business is by creating search engine friendly online contents for your business and make it rank higher in search results. 

The need to create search engine killer contents for your business cannot be undermined or even over emphasized. It is the surest way of driving more traffic to your social media business and generate more leads. Great search engine keywords in your contents are food for search engines, especially, Google.com. It attracts them easily to your blog and website and gets it ranked higher in search results, irrespective of how long your blogsite had existed. 

It doesn't also matter how many post you've got on your blog, to get listed and rank higher, what matters is the quality of the contents you're creating on your blog or website. I have come across a blog with just five post, but ranks first in Googl ranking, I've also seen another blog with quite a handful of posts, but is not even seen on the first page of search results. 

Therefore, it isn't a matter of how long you started your blog or website,or probably the number of posts you've got on them, what matters is creating killer contents, search engine friendly contents that will be difficult for the major search engines to ignore.

As a small business owner, doing online business,or using the social media to transact your business, you definitely need to try as much as possible to always use search engine friendly keywords and tags to make your blog or website visible to search engines so you can appear on first page of search results.Your business blog should at least, be on the first page of search results, so that when people search for anything relevant to your business with those keywords, your blogs shows up in search results.

This is important ,because a lot of people who use search engines to search for any information do not go pass the first page of search results, when they go through the first page without getting the information they're looking for,they loose interest in going further to the next page, you make effort to ensure your blog and website appear on the first page of search results.

SEO is very important for your business blog or website, because the more people find your blog or website on search engines,the more traffic your online or social media business will be driving. If you're blogging on Google's blogspot.com platform as a blogger. That means your blog is being hosted by Google, or any other blogging platform for that matter. Then, you must definitely keeping using Google friendly keywords in your contents to attract Google to your blog and get your blog listed and ranked higher. Because Google from time to time visits your blog, goes through your contents and picks out those keywords, then uses them to rank your blog.

It's unlike wordpress, where you've got to list all your keywords in a separate page,which determines your blogsite's visibility and ranking. Another important key to make your blogsite remain on the first page of search result, and possibly be the first, people will see on the first page,is to consistently post new interesting contents with good search engine friendly keywords.

This is important because there's so much competition among bloggers and website owners, everyone is struggling to be ranked number one and remain at the driving sit of search results.Hence, the more interesting search engine friendly contents you create,the closer you get to the number one spot.


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Tuesday 1 October 2013

6 WAYS YOU CAN DRIVE MORE TRAFFIC TO YOUR ONLINE BUSINESS.

Driving More Traffic To Your Online Business.

A lot of small business owners are often wary of taking their business online, or doing online business, because they are cynical about succeeding in it, or what it takes to do online business. Succeeding in online business can be a difficult task to accomplish, especially when you're oblivious of the nifty-gritty involved in it. However, online business is gradually becoming the cream of the crop, because of the innovations in technology, and more people are getting involved in it, with more customers and clients getting even more interested in transacting business online.
Taking your business online is very important, because it make your business stand-out and get the whole world to know about it. But succeeding in online business by driving more traffic to it is another thing. In these post, i'm going to show you six major ways you can drive more traffic to your online business, and make it go viral.

1. Blogging:

Creating a corporate or business blog for your online business is one of the major ways of driving more traffic to your online business. In these internet age, where so many informations are shared daily on the internet. Blogging is a very important way you can share your ideas with the whole world and carve out a niche for yourself. A lot of people use blogs to share their ideas, knowledge and  expertise with the world and even make money from their blog.
Creating a blog for your business, where you talk about your business, either products or services will undoubtedly help your business stand-out and drive more traffic to it. You must clearly define your business on your blog, and all sides relevant to it. Include pages in your blog, such as: The homepage, about page, products and services and contact, then clearly define all the pages. These will definitely give your visitors a good understanding of what your business is all about.
Google and wordpress are best for creating a very good business blog for free. They also makes it very easy for you to customize your blog and choose from  varieties of available themes. Use keywords, tags and search engine friendly words when creating contents in your blog to enable your contents to be picked up faster by search engines when people search anything relating to your business. To drive more visitors to your blog, endeavor to frequently post new things on your blog so that you don't bore up your visitors when they visit your blog, with the hope of seeing new content, and you get them disappointed. Blogging is certainly one major way you can drive more traffic to your business, and make it go viral on the internet.

2. Social Media:

The social media or social networking sites is certainly another way of driving more traffic to your online business. Twitter and pinterest are the best social media platforms your business needs to have a presence. Twitter is exceptionally good for business, it is better than facebook when it comes to online business. Creating a twitter account for your business, and using the 140 maximum character allowed by twitter to clearly describe your business, will get more people to connect with your business and follow you on twitter. Twitter is an important social site that all small business owners can use to grow their business, and get similar users who are interested in their business to follow them.
A facebook business page is also essential to grow your business and drive more traffic to it. A lot of small business owners are using facebook page to expand their business, connect and interact with their fans, clients and customers. After creating a facebook business page for business, you need to always post and share contents from your blog and website to your page, so that when people click on the link you've shared on your page, it takes them directly to your blog or website. For more on using social media to drive more traffic to your business, read my post on: http://www.ejimsbizservices.blogspot/7 most important social media platforms your business should have a presence.

3. Creating Online Content:

Creating search engine friendly online content for your business can help to increase traffic to your business. Content creating requires a good knowledge of the business and expertise. Choosing the right keywords and tags will make search engines see it faster and pick up your content. You need to hire a professional content creator that will choose the right words for your business, and write about your products or services. When people search for something relating to your business on search engines, your business comes up faster in search result. These is one of the ways of driving more traffic to your online business, and get more people to know about your business.

4. Using Social Sharing Buttons:

Including various sharing buttons on your blog and website will enable your visitors to share your contents to their social media accounts, and these will make more people to know about your business. You definitely need to include social sharing buttons like: facebook, twitter, linkedin, pinterest, google plus, digg, stumble upon, reddit, tumblr, foresquare, and all other share buttons, so that your visitors can share your contents. These will certainly expand your online business, and make more people know about it.

5. Online ad Networks:

There are various online advertising networks that gives every business owner the privilege to advertise their business on the internet. You can search for this online ad networks and start advertising your business on them, when people visits those ads and clicks on them, it takes them directly to business, and people sees your business.

6. Advertising On Other Website or Blogs:

There are a lot of website owners that sells advertising space on their website. There are also so many blogs that generates high amount of traffic on a daily basis. You can also buy an ad space on this websites or blogs to make your business feature prominently on the internet. When people visits those websites and blogs, they will see your business adverts, and when they click on it, it takes them to your business.

This are my lists of how you can drive more traffic to your online business.