How To Improve Your Search Engine Optimization Skill As A Digital Marketer.

Search engine optimization is the nucleus of digital marketing, it is what makes digital marketing thick. Its importance in the digital marketing landscape cannot be over-emphasized. Excellent search engine optimization improves your blogs and website pagerank, it makes your contents gets noticed faster by search engines and puts your blog and website ahead your competitors in the search engine results page(SERP). 

If as a digital marketer, you've not sharpened your search engine optimization skill, your digital marketing campaign may suffer some setbacks. How do you improve your SEO skill or optimize your blog and website to become more visible to search engines? SEO is the art of, and nothing more than optimizing your contents to remain relevant and attractive to search engines like: Google, Yahoo, Bing etc. 

In order to improve your SEO skills, you need to be savvy in "keyword" research. You need to make research on some of the keywords people are typing on search bar in their smartphones and other devices. Relevant keywords are the secrets to improving your pagerank, because they attract search engines to a content. The more people use these keywords for their search, crawlers from search engines crawls your blogs and websites ocassionally to pick out contents that matches those keywords people are using for their search information. 

When these crawlers see that your content is providing the information that people are looking for, your content will appear on the first page of search result. The more relevant content you create, the more your page rank increases. This means that when creating contents, you need to target what your readers are searching for, and make use of relevant or commensurate keywords in delivering valuable contents to your readers. Your headline and the body of your content must reflect your readers quest. Excellent SEO is the bedrock of digital marketing.

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