8 Best Digital Marketing Gadgets For Your Marketing Campaign.

It's a no brainier figuring out the fact that marketing is by no less a very important aspect of every business. Infact whatever you do to get people aware of something probably, a product, service or brand is all described as marketing. This also gives credence to the fact that no one can do without marketing whether as a person who's trying to get attention or perhaps as a business owner. Having said this, it's very pertinent to note that marketing has taken another dimension, especially in this digital era.

The traditional advertising and marketing methods are gradually being phased out by some technological advancements and innovations, and are now rapidly replaced by digital marketing. Digital marketing is now fastly becoming the cream de cream of modern marketing. No wonder a lot of brands and small businesses are moving from physical store to having a unique online presence. However, besides having a digital marketing strategies, brands must also invest in some top notch marketing gadgets and equipment to make their digital marketing campaign thick.

A lot of persons particularly, intending digital marketers often thinks that all that's required for starting a digital marketing campaign is a marketing skill, a few gadgets that may be obsolete and an internet connection. But much more than all those, you need the right and reliable marketing gadgets and equipment in order to be able to effectively and efficiently prosecute your digital marketing endeavor.

In this post, we want to look at some of these gadgets you require before you get started with your digital marketing effort. If you've developed your digital marketing skills and you're ready to start off your digital marketing campaign, then consider getting this gadgets for a very effective marketing.

1. A portable smartphone:

There's no gainsaying the fact that you need a very good smartphone to stay connected with your audience, who could be your customers or clients, plus keep track of latest trends and developments. Besides connecting to the internet, smartphones are more portable and convenient to use on the go. You could quickly connect to the internet while away from your office or even inside a train or bus and quickly download various relevant applications that could boost the quality of your digital marketing. Smartphones also helps you to easily send emails and keep your audiences up to date about your business on various social media platforms. Most persons finds it easier login in to their social media accounts through their smartphones. So you must go for a very good smartphone, an iPhone is best, because of its picture clarity and quality. But if you've got a lean pocket, a very good Android phone can also do a great job.

2. Laptop/Tablet:

This is another digital marketing gadget you must have for you to be effective in your digital marketing campaign. No one can overemphasize how important a 💻 laptop is to a digital marketer. Despite the fact that desktops are more assertive than laptops, but it's clearly very perfect alternative to a desktop because of its sleek design and portability. With your laptop, you can easily store or save your files, create graphics that'll accompany your contents, do your keywords research, etc, even while you're off your work station. It would be best to also consider getting a shockproof case, cover or bag that'll protect your laptop from any scratch when you carry it about or travel to a different location. Your laptop is a big investment for your digital marketing campaign, and you need to keep it very safe.

3. Solar panel/Inverter:

Digital marketing requires a steady and consistent power supply to be able to power your gadgets. If you live in some remote areas where power supply is more erratic than regular, it will to a very large extent impact negatively on your digital marketing. This is why you need to also consider having an alternative source of power supply. Installing solar panels on the top of your roof and let the 🌞 sun energy power your gadgets is a major source of power. You can also get a good rechargeable inverter batteries. They could be recharged as soon as there's the main power supply, and use it to extend your power supply needs.

4. Power bank:

You should know that as a digital marketer you don't want to be out of power for a longtime, of course your customers and clients aren't going to listen to that excuse and your competitors aren't going to wait for you. It's for this reason you must do everything possible to make sure that your device and gadgets are always powered up. A good power bank is one of the low-cost device you must have. This is important so that when every other power source had failed, you've got a backup power device that can power at least, your smartphone. And you'll still be able to connect with your audience and continue your digital marketing campaign.

5. External Storage Device:

Regardless of the fact that your laptop and smartphones have got an inbuilt storage memory, you don't want anything to happen to your files or data. Anything could happen to your smartphone or laptop and the informations in them could be attacked by virus. In order not to loose your files and data that you've struggled to build, you've got to acquire an external storage device like your USB flashdrive, that's of a high storage capacity. This is equally important because, sometimes you may not want to go out with your laptop but you may want to retrieve the files you've saved inside. So storing those files in your storage device will make them easily retrievable.

6. Microphone/Earbuds:

Effective digital marketing isn't just about creating textual contents. It's also about adding your voice to spike up your content and make it more attractive to all your audience. Investing in a good microphone that'll get your voice out there, and also in a quality earbud to get audio feedbacks from your audience will give you an edge over others. A top-notch microphone and earbuds is very vital to ensure quality in your voice, and also clarity in your hearing. You can check out some of the best earbuds and quality microphones for podcast online.

7. Modem:

A modem serves as a device or chip that connects your your smartphones and laptop to the internet. It's an LTE Sim that ensures your device is connected to an internet. Without an internet connectivity, there'll be no digital marketing. Because as a digital marketer, all your marketing activities is online. So you'll need a very strong and reliable internet connection to succeed in your digital marketing. Even when working remotely, you'll need a very reliable internet connection to quickly attend to client's needs, complete tasks, meet deadlines and also more productive. Having an LTE Sim card is very important for digital marketing. It's easy to carry as you go, and connect to the internet any where at any time. It saves you the stress of using public Wi-Fi's that may expose your network to cybercriminals.

8. AirBar:

Digital marketing has become more sophisticated than ever since the use of airbar came into being. An airbar is a device that makes your computer sensitive to touch. It turns MacBook air and windows laptop displays into a light touchscreen. Interacting with your computer monitor using the mouse is the most common method that we all know. But nowadays, an airbar has made it more fun and interesting making your monitor sensitive to your touch, which is good for you as digital marketer. It comes in three sizes, 13.3inch, 14inch and 15.6inch versions for windows laptop. The device is easy to setup and start using. The airbar fits compactly on the bottom bezel of the laptop display, and held in place with small magnets. This device also improves the performance of your computer and makes it very easy to interact with the machine. Apart from this, one other feature of the airbar is that, it's compatible with windows and OS devices, thus making it more convenient to use.

Conclusively, digital marketing is dynamic thus always changing as technological innovations improves. It's also becoming more competitive as more people are finding passion in it. It's therefore necessary for you to strategize rightly in order to get the best results. Getting the gadgets listed above will sure get you ahead of your competitors, build and market your brand online.

Basic Digital Marketing Trends For Business Owners.

There is every need as a business to plan your business for integrated digital marketing in order to maximize business potential. With this in mind, it's important for businesses to review their current digital marketing strategies, make a realistic comparison and initiate a road-map for digital transformation. A proactive approach for managing digital marketing trend is very essential to keep your brand rele-vant and competitive. 

The digital marketing landscape in developing countries like, Nigeria is sponta-neous, dynamic and unpredictable since the industry is emerging, therefore one needs to keep up with the dynamic industry. Let's take a look at some of the digital market-ing trends you need to keep up with as a digital marketer or business owner.

1.Paid Advertising: Paid advertising is almost inevitable. In order for your digital marketing to thrive, you must invest in paid adverts. Pay per click(ppc) or cost per click is an Internet advertising model used to direct traffic to your website. In paid adverts, advertisers pays publishers or the owner of a website when the ad is clicked.

2. Conversion Rate Optimization: This is an important trend that must not be relegated to the background in your digital marketing campaign. Conversion Rate Optimization(CRO) is the process of maximizing the number of site visitors who converts or makes purchase.

3.Mobile Marketing: This digital marketing trend is very important because majority of the searches people make on search engines is with their smartphones. People also like to get informations and read about the latest news on-the-go with the aid of their smartphones. This is why investing your time and money in mobile marketing is essential.

4.Social Media Marketing: The advent of social media has made doing business online easy and interesting According to Tim Ferris, "Your network determines your networth". The social media is meant for networking and connecting with people that shares similar interest or passion with you. The more people you network with on social media, the more profitable your digital marketing campaign becomes.

5.Content Development: "Content is king". As a digital marketer or business owner, you need to keep up this digital marketing trend, in offering valuable contents to your site visitors about your products and services.

6.Relying On Other Search Engines: Although Google remains the largest search engine in the world, but it is not the only search engine. Your visitors have different sources of getting information on the Internet apart from Google. There's Bing, Yahoo and other major search engines your site needs to be listed on. You don't have to put all your eggs in one basket. Ensure your site is registered on other search engines as well, to get maximum result.

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13 Search Engine Optimization Techniques That Will Increase Your Search Traffic.

Understanding SEO is very crucial in order to significantly increase your site traffic and brand awareness. Millions of people are looking for contents just like yours, and you can help find it by becoming a SEO expert. Staying on top of SEO takes a whole lot of research and experi-mentation. 

Google's algorithm are constantly being updated, hence it's important to stay abreast of the latest new and informations. With this in mind, and some level of practice, you can become your own SEO expert. People use Google daily to conduct over 3.5billion searches. 

And in the U.S alone, 78percent of people use the web to research about products and services before making a purchase. Once your website begins to rank in the first pages of Google search results, you'll begin to get amazing visibility, which in turn means more traffic, more conversion rate and eventually, increased revenue. There are various advanced SEO techniques you can use right away to increase your search traffic.

1.Complete a SEO Audit on Your Website: Auditing your website frequently will help you to discover why you're not getting enough search traffic and sales. Many SEO companies offers this service, but you can save a whole lot of money by doing it yourself. SEO audit means to closely examine your overall site performance, setting new goals based on what you found and implementing strategies to reach those goals.

2.Know What Your Readers Are Looking For: Google isn't an advertising company, they're a big data company. You're the one to research what your readers are looking for, and create contents that targets their search. That's only when Google can find your content and rank your page higher in search results.

3.Create a SEO optimized landing pages.
4.Ensure your website is mobile friendly.
5.Write a roundup post: A roundup post is when you interview a few number of persons about the same topic or making a list of the best of something. Then collect their responses, write and publish the post.
6.Write at least 1,890 words.
7.Post valuable contents regularly on social media.
8.Link to external sites with high domain authority.
9.Find and use your competitors SEO keywords.
10.Use Google Adwords copy in your onpage SEO.
11.Use multiple keywords in SEO page titles.
12.Monitor Google search stats.
13.Regularly update and recycle your old contents. These are the 13 techniques you need to use to improve your site visibility and traffic.

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Big Data Sources You Can Use To Improve The Result of Your Digital Marketing Campaign.

The first is, 

1. Web Mining: This is one of the big data sources. As the name implies, it is a data compiled by mining the Internet. It makes use of automated tools to uncover and extract information from servers and web documents, and also allows businesses to access both structured and unstructured data from browser activities, server logs, site and link structure, page content and other sources. 

2. Search Data: This are data derived from browser activity through the use of special tools to track search information and detect consumer behaviour and intent. 

3. Social Network: The social media has been proliferated and had permeated into most parts of the world. The social networks allows marketers to harvest a wide range of data from personal preferences to brand mentions and tastes, through tracking posts, likes, shares,comments and check-in details. 

4. Crowdsourcing: This is the process of gathering intelligence from the public, and it has been made easier by the Internet. Large communities of people who are related by interest/ passion are studied and data is collected by running polls and surveys among other user-generated media. 

5. Transaction Tracking: Every transaction run by or through a business provides useful data about users, be it logistical, financial or other related processes. Businesses can use transactions like, insurance claims, purchases, orders and requests, withdrawals and deposits, reserva-tions and bookings and credit card transactions to gain insights into activities of their target audiences.

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How To Improve Your Search Engine Optimization Skill As A Digital Marketer.

Search engine optimization is the nucleus of digital marketing, it is what makes digital marketing thick. Its importance in the digital marketing landscape cannot be over-emphasized. Excellent search engine optimization improves your blogs and website pagerank, it makes your contents gets noticed faster by search engines and puts your blog and website ahead your competitors in the search engine results page(SERP). 

If as a digital marketer, you've not sharpened your search engine optimization skill, your digital marketing campaign may suffer some setbacks. How do you improve your SEO skill or optimize your blog and website to become more visible to search engines? SEO is the art of, and nothing more than optimizing your contents to remain relevant and attractive to search engines like: Google, Yahoo, Bing etc. 

In order to improve your SEO skills, you need to be savvy in "keyword" research. You need to make research on some of the keywords people are typing on search bar in their smartphones and other devices. Relevant keywords are the secrets to improving your pagerank, because they attract search engines to a content. The more people use these keywords for their search, crawlers from search engines crawls your blogs and websites ocassionally to pick out contents that matches those keywords people are using for their search information. 

When these crawlers see that your content is providing the information that people are looking for, your content will appear on the first page of search result. The more relevant content you create, the more your page rank increases. This means that when creating contents, you need to target what your readers are searching for, and make use of relevant or commensurate keywords in delivering valuable contents to your readers. Your headline and the body of your content must reflect your readers quest. Excellent SEO is the bedrock of digital marketing.

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How To Be A Digital Marketing Expert.

Digital marketing involves any marketing done online through the Internet. It incorporates among others, 5 major components which are: content marketing, social media marketing, email marketing, search engine marketing and search engine optimization. For you to become a digital marketing expert, you must learn the nitty-gritty of these various components of marketing and incorporate them into your digital marketing campaign. 

Content marketing is the art of creating interesting contents that sells or markets a client's business online or drives traffic to blogs and websites. Social media marketing is the process of utilizing the various social networking sites to promote and market a client's business. Everyday, people are on Facebook, Twitter, Linkedln, Google+, Instagram etc. You need to learn to use these various social networks for your digital marketing campaign. 

Email marketing is the art of sending out frequent email updates about your client's business to your email subscribers. Search engine marketing involves the art of using the search engines for marketing. 

This is similar to content marketing, the more contents you create on a blog or website, the more your contents gets noticed by search engines like: Google, Yahoo and Bing, which increases your blog or website visibility. While search engine optimization is the art of optimizing blogs or website to be visible to search engines, and rank higher in search engines results page(SERP). This can be achieved through using search engine relevant keywords in creating your contents.

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6 Basic Digital Marketing Skills You Must Have To Be A Great Digital Marketer.

So you want to be a digital marketer? Thumbs up! Great Thinking. Well, there are no hard and fast rules to becoming a digital marketer. You only need some basic skills and patience to realize your dream. Do you know the basic skills that are necessary for you to become not just a digital marketer but a great one at that? In this post , i'll show you six basic skills you must have to become a great digital marketer. 

A lot of folks also want to dabble into the world of digital marketing but they are often oblivious of the basic and necessary skills needed to become an exceptional digital marketer. In a bid to clear out this uncertainty, some digital marketing folks has recommended having a degree in digital marketing as a pre-requisite for starting a digital marketing campaign or becoming a digital marketer. They're also of the school of thought that having a digital marketing degree is all that's required to become a successful digital marketer, and that automatically qualifies you a digital marketer. 

Well, they may be right in their own conceit, but every experienced digital marketer will certainly have a different opinion. Friend, having a college or university degree in digital marketing isn't among or is the least basic skill you need to become a great digital marketer. 

There are a lot experienced and professional digital marketers in the world who had carved out a niche for themselves in the digital marketing world without having a college or university degree in digital marketing, they simply discovered these basic skills i'm going to show you and developed it to stand-out from the crowd in the digital marketing space. 

I have been into digital marketing for quiet a couple of years now, helping small and medium scale businesses to gain online visibility, drive online clients and customers to their business and increase their search engine result ranking. I did not have a degree in digital marketing, i studied chemical engineering in the university. I looked inwards and discovered i have some of these basic skills, which i needed to maximize and use it to start making some money for myself, and this is exactly what i've been doing. 

Therefore, having or not having a degree in digital marketing is not a major criteria to becoming a great digital marketer. However, a degree in digital marketing could be an added advantage, but having a digital marketing experience is by far worth a million times more than a degree in digital marketing. Having established this fact, it is time to delve into some of these basic skills you must have in order to become a great digital marketer.

What skills are necessary to become a great digital marketer?

1. Creative Writing Skills: Creative writing skill is the first most basic skill you must have to become a great digital marketer. Without creatively knowing how to carve out contents, your digital marketing career or campaign will be a fluke. No one can succeed in digital marketing without having this skill, and knowing how to write creatively and expressively. Since all we do in digital marketing is write, write, write and write. You definitely need to keep writing to master the art of creative writing, which is a pre-requisite skill for becoming a great digital marketer. Some people are born with writing skill, while others learn the art of creative. However you acquired the skill, you just need to keep practicing the art of writing in order to become a successful digital marketer. The more you write, the better you become in the art of creative writing.

2. Content Marketing: After mastering the art of creative writing, the next thing is to begin to use your creative writing skills to explore the world of content marketing. What is content marketing? Content marketing simply means creating contents that markets a particular thing on a blog or website and increase traffic. 

As someone who's aspiring to become a great digital marketer you need to develop your mind and brain towards creating exceptional contents that will market your client's business blog or website and increase traffic. Therefore, your contents must be able to capture your visitors attention and make them want to spend quality time on your blog or website. It must also be compelling enough to make them want to take action to sign up, register, subscribe for email updates or leave a comment about your content. 

Your headline must be catchy, the body of your content must be captivating to make them want to read further and your conclusion should eventually make them take action. If your contents does not make your visitors to comeback next time to read new posts on your blog or website, increase daily traffic, or cause your readers to take necessary action, then you're not a good content marketer and you need to review your content marketing strategies. Content marketing skills is one of the basic digital marketing skills you must have in order to become a great digital marketer.

3. Search Engine Optimization(SEO): Digital marketing is broad and it covers a wide variety of internet marketing skills. It is about all the processes and actions taken to make your client's business visible, and have a strong voice on the internet. Search Engine Optimization skill is one of these basic skill you must have to be able to succeed as a digital marketer in marketing your client's business to potential client's and customers. 

The importance of SEO skill to a digital marketer cannot be over-emphasized, because of the competition among various business blogs and websites in gaining the number one spot on Google, Yahoo, Bing and other major search engines. 

A lot of brands, organization and large corporation are looking for experienced SEO  experts to give them that breakthrough of making their brands and business website rank higher in search results. This is why as an aspiring digital marketer, you need to hone your SEO skill in order to land good jobs from these brands. What is your role as a search engine optimization expert? 

Your job as a SEO expert is to make your client's business blog and website rank high in search engine result page(SERP), such that when people search for businesses that are relevant to your client's business, his business blog or website pops-up on the first page of search results. This feat can only be achieved through creating contents that are search engine friendly, which means using search engine "keywords" that are relevant to your client's business. 

You can master the art of search engine optimization by searching and learning some useful search engine "keywords" that describes your client's business and use them in creating your content. I'll discus more about search engine optimization in my subsequent posts. However, you must start developing your SEO skills as would-be digital marketer. Mastering the art of search engine optimization is one of the basic skills you need to become a great digital marketer and carve out a niche for yourself in the digital marketing world.

4. Social  Media Marketing Skill: The introduction of social media has undoubtedly made the world appear smaller. Now, we can all connect with not just family and friends, but including people we've never met before through the social networking sites. Social media is meant for networking and connecting with people who share similar passion with you. 

The various social networking sites are platforms for showcasing your business to your friends, fans, followers and networks. As an aspiring digital marketer, you need to be familiar with the various social media sites and master how to use them to market your client's business to your networks. There are various social media platforms that are very efficient for social media marketing. Topmost among the social networking sites you need to effectively explore as a digital marketer are; Facebook, Twitter, LinkedIn, YouTube, Google plus, Pinterest and Instagram. 

Each of these social media platforms have distinct ways of using them to effectively and efficiently deploy your digital marketing campaign and get good results. Social media marketing skill is an essential skill you must have to succeed as a digital marketer. A lot of digital marketers relegates the social media to the background, and do not take it seriously. 

But the power of social media in digital marketing is enormous, because it has the capacity of turning your connections and networks to potential client's and customers and generate sales. Social media marketing skills is necessary in your quest to becoming a great digital marketer. I'll be discussing more about the various social networking platforms in my subsequent posts.

5. Copy-writing Skills: Copy-writing skills is another important skill you must possess if you really want to become a great digital marketer and stand-out from the crowd. This skill is necessary to make your visitors take action by patronizing your client's business. Without this skill, your visitors will read through your content or copies about your client's products or service without any motivation to do business with your client, hence no sales will be generated. 

No Copy-writing skills, No Sales! What is copy-writing? Copy-writing is the art of creating copies about a product or service with a view to generating sales. These copies have to be compelling to motivate your readers to bring out their money to patronize your client's business. Copy-writing skills is an important skill that will make you become a great digital marketer. I'll write more on this skill in my subsequent post.

6. Email Marketing Skill: Email marketing is the process of sending out frequent email updates about your client's products or services to your email subscribers. This helps to keep them up-to-speed information about latest products or new services of your client. To succeed in email marketing as a digital marketer, you need to have a list of all your visitors email and email subscribers to your blog and website, so you can keep them updated. MailChimp is currently the best and largest email marketing platform you'll definitely need to incorporate into your digital marketing for effective email marketing.

These are some the basic digital marketing skills you must have to become a great digital marketer.

Your comment is appreciated. Thank You!

Why You Need Incorporate Digital Marketing Into Your Marketing Plans As A Business Owner.

Digital marketing remains the very lifeblood of modern businesses. The introduction of computers and subsequently, the internet has created a void in the marketing plans of modern business, and it has also created another business opportunity for aspiring digital marketers all over the world. The advent of the internet has made it imperative for digital marketing to be incorporated into your business marketing plans. This is because a lot of your potential clients and customers now depends on the internet to get informations across the globe and use it to transact businesses. Gone are the days when business owners depends soley on the traditional advertising and marketing methods only, which includes; TV advertising, radio, print and billboard advertising, which only has capacity of reaching only a few persons within a geographical location. But digital marketing can take your business to anyone in globe as long as they are on the internet. This why you need to incorporate digital marketing into your marketing plans.

How Search Engine Optimization(SEO) Can Boost Your Social Media Business Traffic.

The key to success of any social media business or online business is the search engine keywords terms and tags used when creating contents for businesses on various blog and websites. The use of appropriate and relevant search engine friendly keywords in your contents is very paramount in driving more traffic to your social media business blog or website. I have come across so many blogs and websites that can never be visible on major search engines as: Google, yahoo and bing, because the keywords used when creating their content are not conspicuous to this search engines, and they're probably not the kind of words people are typing on their phones search bars. 

It is absolutely pertinent to note that search engines can only discover your blog or website, notes and indexes it and also ranks it high based on the keywords used in creating your content. If you're using the irrelevant keywords that people do not search for on search engines, it will be difficult for your blog or website to be noticed, indexed and ranked higher by search engines. 

As a matter of fact, you need to research on the kind of keyword search terms people type on Google,yahoo, bing, MSN, AOL and other search engines in other to make your blogsite visible to this search engines and get it indexed, so that when people search for anything that relates to your keywords, your blog or website comes up immediately in search results. 

This is why hiring a SEO expert to create search engine friendly contents for your blog and website is very important, especially as a small business owner. The secret to boosting your traffic to your online business or driving more traffic to your social media business is by creating search engine friendly online contents for your business and make it rank higher in search results. 

The need to create search engine killer contents for your business cannot be undermined or even over emphasized. It is the surest way of driving more traffic to your social media business and generate more leads. Great search engine keywords in your contents are food for search engines, especially, Google.com. It attracts them easily to your blog and website and gets it ranked higher in search results, irrespective of how long your blogsite had existed. 

It doesn't also matter how many post you've got on your blog, to get listed and rank higher, what matters is the quality of the contents you're creating on your blog or website. I have come across a blog with just five post, but ranks first in Googl ranking, I've also seen another blog with quite a handful of posts, but is not even seen on the first page of search results. 

Therefore, it isn't a matter of how long you started your blog or website,or probably the number of posts you've got on them, what matters is creating killer contents, search engine friendly contents that will be difficult for the major search engines to ignore.

As a small business owner, doing online business,or using the social media to transact your business, you definitely need to try as much as possible to always use search engine friendly keywords and tags to make your blog or website visible to search engines so you can appear on first page of search results.Your business blog should at least, be on the first page of search results, so that when people search for anything relevant to your business with those keywords, your blogs shows up in search results.

This is important ,because a lot of people who use search engines to search for any information do not go pass the first page of search results, when they go through the first page without getting the information they're looking for,they loose interest in going further to the next page, you make effort to ensure your blog and website appear on the first page of search results.

SEO is very important for your business blog or website, because the more people find your blog or website on search engines,the more traffic your online or social media business will be driving. If you're blogging on Google's blogspot.com platform as a blogger. That means your blog is being hosted by Google, or any other blogging platform for that matter. Then, you must definitely keeping using Google friendly keywords in your contents to attract Google to your blog and get your blog listed and ranked higher. Because Google from time to time visits your blog, goes through your contents and picks out those keywords, then uses them to rank your blog.

It's unlike wordpress, where you've got to list all your keywords in a separate page,which determines your blogsite's visibility and ranking. Another important key to make your blogsite remain on the first page of search result, and possibly be the first, people will see on the first page,is to consistently post new interesting contents with good search engine friendly keywords.

This is important because there's so much competition among bloggers and website owners, everyone is struggling to be ranked number one and remain at the driving sit of search results.Hence, the more interesting search engine friendly contents you create,the closer you get to the number one spot.

PLEASE, POST YOUR COMMENTS ON THIS TOPIC!

6 WAYS YOU CAN DRIVE MORE TRAFFIC TO YOUR ONLINE BUSINESS.

Driving More Traffic To Your Online Business.

A lot of small business owners are often wary of taking their business online, or doing online business, because they are cynical about succeeding in it, or what it takes to do online business. Succeeding in online business can be a difficult task to accomplish, especially when you're oblivious of the nifty-gritty involved in it. However, online business is gradually becoming the cream of the crop, because of the innovations in technology, and more people are getting involved in it, with more customers and clients getting even more interested in transacting business online.
Taking your business online is very important, because it make your business stand-out and get the whole world to know about it. But succeeding in online business by driving more traffic to it is another thing. In these post, i'm going to show you six major ways you can drive more traffic to your online business, and make it go viral.

1. Blogging:

Creating a corporate or business blog for your online business is one of the major ways of driving more traffic to your online business. In these internet age, where so many informations are shared daily on the internet. Blogging is a very important way you can share your ideas with the whole world and carve out a niche for yourself. A lot of people use blogs to share their ideas, knowledge and  expertise with the world and even make money from their blog.
Creating a blog for your business, where you talk about your business, either products or services will undoubtedly help your business stand-out and drive more traffic to it. You must clearly define your business on your blog, and all sides relevant to it. Include pages in your blog, such as: The homepage, about page, products and services and contact, then clearly define all the pages. These will definitely give your visitors a good understanding of what your business is all about.
Google and wordpress are best for creating a very good business blog for free. They also makes it very easy for you to customize your blog and choose from  varieties of available themes. Use keywords, tags and search engine friendly words when creating contents in your blog to enable your contents to be picked up faster by search engines when people search anything relating to your business. To drive more visitors to your blog, endeavor to frequently post new things on your blog so that you don't bore up your visitors when they visit your blog, with the hope of seeing new content, and you get them disappointed. Blogging is certainly one major way you can drive more traffic to your business, and make it go viral on the internet.

2. Social Media:

The social media or social networking sites is certainly another way of driving more traffic to your online business. Twitter and pinterest are the best social media platforms your business needs to have a presence. Twitter is exceptionally good for business, it is better than facebook when it comes to online business. Creating a twitter account for your business, and using the 140 maximum character allowed by twitter to clearly describe your business, will get more people to connect with your business and follow you on twitter. Twitter is an important social site that all small business owners can use to grow their business, and get similar users who are interested in their business to follow them.
A facebook business page is also essential to grow your business and drive more traffic to it. A lot of small business owners are using facebook page to expand their business, connect and interact with their fans, clients and customers. After creating a facebook business page for business, you need to always post and share contents from your blog and website to your page, so that when people click on the link you've shared on your page, it takes them directly to your blog or website. For more on using social media to drive more traffic to your business, read my post on: http://www.ejimsbizservices.blogspot/7 most important social media platforms your business should have a presence.

3. Creating Online Content:

Creating search engine friendly online content for your business can help to increase traffic to your business. Content creating requires a good knowledge of the business and expertise. Choosing the right keywords and tags will make search engines see it faster and pick up your content. You need to hire a professional content creator that will choose the right words for your business, and write about your products or services. When people search for something relating to your business on search engines, your business comes up faster in search result. These is one of the ways of driving more traffic to your online business, and get more people to know about your business.

4. Using Social Sharing Buttons:

Including various sharing buttons on your blog and website will enable your visitors to share your contents to their social media accounts, and these will make more people to know about your business. You definitely need to include social sharing buttons like: facebook, twitter, linkedin, pinterest, google plus, digg, stumble upon, reddit, tumblr, foresquare, and all other share buttons, so that your visitors can share your contents. These will certainly expand your online business, and make more people know about it.

5. Online ad Networks:

There are various online advertising networks that gives every business owner the privilege to advertise their business on the internet. You can search for this online ad networks and start advertising your business on them, when people visits those ads and clicks on them, it takes them directly to business, and people sees your business.

6. Advertising On Other Website or Blogs:

There are a lot of website owners that sells advertising space on their website. There are also so many blogs that generates high amount of traffic on a daily basis. You can also buy an ad space on this websites or blogs to make your business feature prominently on the internet. When people visits those websites and blogs, they will see your business adverts, and when they click on it, it takes them to your business.

This are my lists of how you can drive more traffic to your online business.